What Does Business Actually Need from Culture? By Invest in Aalborg Ambassador, Allan Mørch – CEO of AskCodyCulture Is a Competitive Advantage-driven innovation Ask 100 people what culture means. Fifty will pause and say “ummm…” The other fifty will give fifty different answers — mostly about concerts, art, or experiences you can buy a ticket to. But if Aalborg wants … Read More
Invest in Aalborg turns 10
From One Desk to a City’s Front Door: Invest in Aalborg Turns 10From Left, Mikkel Højsleth, Catharina Engqvist, Helena Peyron, Claus Fallingborg and Rasmus Ejdrup. Ten years ago, Invest in Aalborg was less a “unit” and more a single person with a phone, a laptop, and a stubborn belief that Aalborg deserved a bigger place on the global map. It marked … Read More
Aalborg is turning green – and taking Denmark with it.
Aalborg is turning green – and taking Denmark with it. Interview with Catharina Vinther Engqvist – Head of Foreign Direct Investments, Invest in Aalborg.Published in Danish Newspaper Børsen 22. oktobober, 2025.For Catharina Vinther Engqvist, green transition is not just about technology, but about collaboration, courage, and values. As Head of Foreign Direct Investment at Invest in Aalborg, she works to … Read More
From what we do to who we are
From what we do to who we are By Catharina Vinther Engqvist – Head of Foreign Direct Investments, Invest in Aalborg.Investment promotion in a changed reality When the world order is faltering and the market is losing its footing, it is not the classic sales arguments that make the difference. It is relationships – and what we stand for. RealDania’s … Read More
Can Aalborg become a “Satellite Valley”?
Can Aalborg become a “Satellite Valley”? In the next 10 years, it is expected that humans will visit Mars – and it could very well be with Aalborg technology onboard.Did you know that Aalborg was once known as “Mobilicom Valley”? In the 1990s and up until the turn of the millennium, Aalborg played a significant role in the global mobile … Read More
Ambassadors put Aalborg on the Map
Ambassadors put Aalborg on the Map By Catharina Vinther Engqvist – Head of Foreign Direct Investment, Invest in AalborgThe competition for investments, talents, and jobs is intense. From a global perspective, Aalborg is a very small player, and naturally, the resources available to promote the city are limited. Nevertheless, we are experiencing significant interest in Aalborg. Some of the reasons … Read More
Norbis – New Green Test Center in Aalborg
Norbis – New Green Test Center in Aalborg Investment Manager, Søren Kuch Svenningsen talks about the new green test center in Aalborg. Welcome to Norbis Park Transcript from video:The world is changing and changing fast. In Aalborg we are phasing out coal and turning our district heating network completely fossil-free. At the same time, we are transforming the area around … Read More
New impressive hub ready to boost Innovation in Aalborg
New impressive hub ready to boost Innovation in Aalborg Interview with Morten Dahlgaard, Deputy Director, Innovation at Aalborg University.AAU INNOVATE – Science & Innovation Hub is a new place for interdisciplinary research, innovation, entrepreneurship, talent and business development at Aalborg University. The vision is to foster innovation and entrepreneurship across disciplines and achieve new business ideas and products through creative … Read More
Impact of sports in Aalborg
The impact of sports in Aalborg Quick tour around the sport clubs in the city with Investment Manager, Sørens Svenningsen When promoting our city, a rich sports and cultural community is an outstanding selling point ⭐ Through sports, we come together as a city and our sports institutions help bring attention and business to Aalborg.Represented at the highest national level … Read More
New University Hospital in Aalborg
New university hospital in Aalborg Investment Manager, Helena Peyron introduces Life Science in Aalborg at the new hospital So much is going on in the Life Science sector – right now in Aalborg – and the new hospital will be a focal point for MedTech and Life Science in the coming years. 🏣 When done, the site will have autonomous … Read More
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